German to English Dictionary (Deutsch-Englisch Wörterbuch)

Blemish

A small mark or flaw which spoils the appearance of something.

Bold

Showing courage and confidence; willing to take risks.

Botched

Carried out badly or ineptly.

Brand

A type of product manufactured by a particular company under a particular name.

Brand Deterioration

The decline in the perceived quality or value of a brand over time.

Brand Identity

The visible elements of a brand, such as color, design, and logo, that identify and distinguish the brand in consumers' minds.

Brand Strategy

A long-term plan for the development of a successful brand in order to achieve specific goals.

Brand-Dilution

The reduction in the perceived value or strength of a brand due to overextension or negative associations.

Brand-Erosion

The gradual loss of brand equity or value due to negative perceptions or competitive pressures.

Brand-Positioning

The process of positioning a brand in the minds of consumers relative to competitors.

Brand-enhancement

The process of improving the image, reputation, or value of a brand.

Brand-name

A name given by a maker to a product or range of products, especially a trademark.